Terms of Service

Last updated: April 2026

1. Acceptance

These terms govern your use of Louder (the "Service"), provided by the operator of Louder ("we", "us"). By using the Service you agree to these terms. If you don't agree, don't use the Service.

2. What Louder does

Louder lets you send Instagram reels to us and returns a remixed version you can edit, preview, and schedule. The Service is provided as-is and we may change, suspend, or discontinue any part of it at any time without notice. We make no service-level, uptime, availability, or support commitment of any kind.

3. Beta service

Louder is provided as a beta or preview release. You acknowledge that the Service is under active development, may contain bugs or incomplete features, and may change or break without notice. You should not rely on the Service for anything business-critical and should maintain your own backups of any content you value.

4. Your account

You're responsible for your account and for keeping your credentials secure. You must be at least 18 years old to use the Service. You are responsible for all activity that occurs under your account.

5. Your content and rights

You keep ownership of the content you upload, send, or generate using Louder ("Your Content"). You grant us a worldwide, non-exclusive, royalty-free, sublicensable licence to host, store, reproduce, modify, adapt, process, and transmit Your Content solely to provide and improve the Service.

You represent and warrant that:

  • You have all necessary rights, licences, and permissions to the content you send to Louder — including any source reels, images, audio, and music contained in them.
  • Your use of Louder, and any content you publish using it, will not infringe anyone's copyright, trademark, privacy, publicity, or other rights.
  • You are solely responsible for clearing any third-party rights in content you send to Louder or publish through it.

Louder is a creative tool. It does not clear rights for you. If you send us someone else's reel, the responsibility for using that content lies with you.

6. Content removal

We may, at our sole discretion and without notice or liability, remove, disable, refuse to process, or delete any content that we believe violates these terms, infringes third-party rights, is illegal, or is otherwise objectionable. We are not obligated to review, monitor, or moderate content, but we may do so.

7. Feedback

If you send us suggestions, ideas, feature requests, or other feedback about the Service, you grant us an unrestricted, perpetual, irrevocable, royalty-free, worldwide licence to use, modify, and incorporate that feedback into the Service or any other product or service, without any obligation or compensation to you.

8. Acceptable use

You agree not to:

  • Use the Service for anything illegal, harmful, harassing, or deceptive.
  • Upload or generate content that is unlawful, infringing, defamatory, or sexually explicit involving minors.
  • Attempt to reverse engineer, scrape, overload, or interfere with the Service.
  • Use the Service in a way that violates Instagram's or Meta's terms, or abuses their APIs.
  • Resell or redistribute the Service.

9. AI-generated output

Louder uses AI to generate remixed content. Output is generated automatically and may contain errors, inaccuracies, or unintended similarities to other works. You are responsible for reviewing any output before publishing it. We make no warranty that output will be original, accurate, or fit for any particular purpose.

10. Copyright and DMCA

We respect intellectual property rights and respond to notices of alleged copyright infringement that comply with the U.S. Digital Millennium Copyright Act ("DMCA") and similar laws in other jurisdictions.

Notice of infringement. If you believe content processed through the Service infringes your copyright, send a written notice to our designated agent (below) that includes: (i) a physical or electronic signature of the rights-holder or authorised agent, (ii) identification of the copyrighted work claimed to be infringed, (iii) identification of the material claimed to be infringing and sufficient information to locate it, (iv) your contact information, (v) a statement of good-faith belief that the use is not authorised, and (vi) a statement, under penalty of perjury, that the information is accurate and you are authorised to act on the rights-holder's behalf.

Designated agent. Send DMCA notices to the operator of Louder, c/o Liam McCall, by email at liam@trylouder.ai.

Counter-notice. If your content was removed and you believe that was in error, you may submit a counter-notice to the same address containing the information required by 17 U.S.C. § 512(g)(3).

Repeat infringers. We will terminate, in appropriate circumstances, the accounts of users who are repeat infringers.

11. Third parties

The Service integrates with Instagram via Meta's APIs and runs on third-party infrastructure. We are not affiliated with, endorsed by, or sponsored by Meta Platforms, Inc. or Instagram. Your use of Instagram is governed by Meta's own terms. We are not responsible for any third-party service, including any disruption, data loss, or change to their APIs that affects Louder.

12. Export controls and sanctions

You represent that you are not located in, and are not a national or resident of, any country subject to a comprehensive U.S., EU, UK, or United Nations embargo, and that you are not listed on any government list of prohibited or restricted parties. You agree not to use the Service in violation of any applicable export-control or sanctions law.

13. No warranties

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE", WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, OR STATUTORY, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, ACCURACY, AVAILABILITY, OR THAT THE SERVICE WILL BE UNINTERRUPTED OR ERROR-FREE. TO THE MAXIMUM EXTENT PERMITTED BY LAW, WE DISCLAIM ALL SUCH WARRANTIES.

Where you are a consumer and applicable law grants you non-excludable rights (including under the New Zealand Consumer Guarantees Act 1993 or equivalent law), nothing in these terms limits those rights. To the extent permitted, you agree that you are acquiring the Service for business purposes and that the Consumer Guarantees Act does not apply.

14. Limitation of liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, WE WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES; LOST PROFITS OR REVENUE; LOST DATA OR CONTENT; BUSINESS INTERRUPTION; OR LOSS OF GOODWILL — whether arising in contract, tort (including negligence), breach of statutory duty, or otherwise, and whether or not we have been advised of the possibility of such damages.

OUR TOTAL AGGREGATE LIABILITY TO YOU FOR ALL CLAIMS ARISING OUT OF OR RELATING TO THE SERVICE OR THESE TERMS IS LIMITED TO THE GREATER OF (A) THE AMOUNT YOU PAID US IN THE 12 MONTHS BEFORE THE CLAIM AROSE, OR (B) FIFTY NEW ZEALAND DOLLARS (NZ$50).

15. Indemnity

You agree to indemnify and hold us harmless from any claim, loss, damage, or expense (including reasonable legal fees) arising out of (a) your content, (b) your use of the Service, (c) your breach of these terms, or (d) your violation of any third party's rights, including any copyright, trademark, or privacy claim relating to content you sent to Louder or published through it.

16. Dispute resolution, arbitration, and class-action waiver

Informal resolution. Before filing any claim, you agree to try to resolve the dispute informally by contacting us at the address above and giving us 30 days to respond.

Binding arbitration. Except as set out below, any dispute, claim, or controversy arising out of or relating to the Service or these terms will be resolved by final and binding individual arbitration, and not in a court of general jurisdiction. Arbitration will be administered under commercially reasonable rules of an established arbitration provider, and the arbitrator's decision will be final and enforceable in any court of competent jurisdiction.

Class-action waiver. YOU AND WE AGREE THAT EACH MAY BRING CLAIMS ONLY IN AN INDIVIDUAL CAPACITY, AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS, COLLECTIVE, OR REPRESENTATIVE PROCEEDING. YOU WAIVE ANY RIGHT TO A JURY TRIAL.

Carve-outs. Either party may bring an individual action in small-claims court, and either party may seek injunctive or equitable relief in court for infringement or misuse of intellectual property. This arbitration agreement does not apply where prohibited by the mandatory law of your country of residence.

17. Termination

You can stop using the Service at any time. We can suspend or terminate your access at any time, with or without notice, for any reason — including if we believe you've breached these terms or if we decide to discontinue the Service. Sections 5, 6, 7, 13, 14, 15, 16, 18, and 19 survive termination.

18. Governing law

These terms are governed by the laws of New Zealand. Subject to Section 16 (arbitration), any dispute not subject to arbitration will be resolved exclusively in the courts of New Zealand, and you consent to their jurisdiction.

19. General

Assignment. We may assign or transfer these terms, in whole or in part, without restriction, including in connection with a merger, acquisition, or sale of assets. You may not assign these terms without our prior written consent, and any attempted assignment without consent is void.

Entire agreement. These terms, together with our Privacy Policy, constitute the entire agreement between you and us regarding the Service and supersede any prior agreements.

Severability. If any part of these terms is held to be unenforceable, the rest will remain in full force and effect.

No waiver. Our failure to enforce any right or provision is not a waiver of that right or provision.

Changes. We may update these terms from time to time. The "Last updated" date at the top reflects the most recent change. Continued use of the Service after an update means you accept the revised terms.

20. Contact

Questions: liam@trylouder.ai.